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Deluxe Plus Branding
As Deluxe becomes a platform-based Finntech, a partner-brand is needed to differentiate between itself and the legacy products and services.
Introducing Deluxe+
The same letter-mark, but enhanced branding to meet the transformation.
Creative Partners;
Mark Chapman, Rhett Ambrose, Jason Trodden, John Moody, Jon Stone
"To label any subject unsuitable for comedy is to admit defeat." – Peter Sellers
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